Vegan Strawberry Cake With Strawberry Frosting

Prep Time: 20 minsCook Time: 30 minsYield: 10Category: Dessert, CakesCuisine: Vegan

Light, fluffy and deliciously moist vegan strawberry cake with strawberry frosting. This pretty pink cake is packed with strawberry flavor and ideal for any kind of celebration!


For the Strawberry Cake:

  • 2 cups (250g) + 3 Tbsp All Purpose Flour
  • 1 cup (200g) White Sugar
  • 1 tsp Baking Soda
  • 1/2 tsp Salt
  • 1 cup (232g) Strawberry Purée*
  • 2 tsp Strawberry Essence
  • 1/3 cup (80ml) Olive Oil (or other vegetable oil)
  • 1 Tbsp Apple Cider Vinegar
  • 1 Flax Egg
  • 1 Tbsp Pink or Red Food Coloring (Optional)

For the Strawberry Frosting:

  • 4 cups (480g) Powdered (Confectioners) Sugar
  • 1/4 cup (56g) Vegan Butter
  • 1/4 cup (60ml) Strawberry Purée*
  • 1 tsp Strawberry Essence


  1. Preheat the oven to 350°F (180°C).
  2. Sift the flour into a mixing bowl and add the sugar, baking soda and salt.
  3. Prepare your flax egg by mixing 1 Tbsp of ground flaxseed meal with 3 Tbsp of Hot Water from the kettle. Allow to sit for a minute to become gloopy.
  4. Add the strawberry purée, strawberry essence, olive oil, vinegar, flax egg and food coloring and mix in. The batter will be very thick, too thick to whisk, so just use a spoon and mix as well as you can, being careful not to over-mix.
  5. Spray two 7-inch cake tins with non-stick spray, and place a circle of parchment paper at the base of each. Divide the batter evenly between them and place into the oven to bake for 30 minutes or until a toothpick inserted into the center of one of the cakes comes out clean.
  6. Transfer to a wire cooling rack to cool completely before frosting.
  7. Prepare your frosting by adding the powdered sugar, vegan butter, strawberry purée and strawberry essence into the bowl of an electric mixer. Starting at slow speed, gradually increase speed until thick and smooth. The frosting should be very thick, but still spreadable. Add more powdered sugar if it’s too thin and a little more strawberry purée if it ends up too thick.
  8. Frost the cakes when cooled and serve with fresh strawberries.

*Make your own strawberry purée by placing fresh strawberries (washed, with stems cut off) into the food processor and processing into a purée. In order to get enough purée for both the cake recipe and the frosting I used a whole 14oz (400g) pack of fresh whole strawberries. There was a bit left over from puréeing this amount, so you can also use a bit less, or you can just eat the bit that’s left over.

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